Saturday 25 May 2013

Gisele Laments The Use Of Photoshop


GISELE BUNDCHEN wants more fashion photographers to adopt a more natural look when shooting advertising campaigns - urging them to embrace imperfections and steer away from over retouching. As the world's most powerful supermodel, the 32-year-old has starred in countless high-fashion campaigns - including, most recently, BLK DNM.
The Brazilian-born beauty worked closely with the brand's creative director, Johan Lindeberg, on the shoot - who photographed her himself - and praised his relaxed, pared back technique. Lindberg persuaded Bundchen to go without make-up or hair styling for the photographs (the full results of which are yet to be unveiled), and the whole shoot took just two hours.
"I loved his approach because I feel like women should be really real and raw and it doesn't really happen anymore [in fashion photographs]," she told Fashionista. "I love that feeling of, you know, we are women - we are so different. Our imperfections are what makes us unique and beautiful. He gets that. He's not trying to retouch you or put a pretty light on you. He's not like, 'You've got to look a certain way.' He's like, 'You are you.'"
The mother of two has also previously starred in campaigns for Givenchy, Versace, H&M, Chanel and Balenciaga, to name but a few. She recently made Forbes' list of The World's 100 Most Powerful Women - the only model to do so - and alongside husband Tom Brady, is one of the world's richest celebrity couples, second only to Beyonce and Jay-Z.

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